VRT is heading into the future with a brand new multifunctional studio
Client
VRT, Belgium’s national broadcaster, known for its long-standing reputation as a pioneer in the media industry.
Known for delivering content that stands out in quality and diversity, VRT has consistently pushed the boundaries to merge cutting-edge technology with inventive storytelling, aiming to elevate the viewing experience to exceptional levels.
Challenge
The broadcaster faced the challenge of modernizing their content production to match the dynamic pace of media consumption. Their existing 2D setup for shows like Terzake, De Zevende Dag, and De Afspraak was becoming outdated in an era driven by 3D visualization and interactive content.
Solution
The solution was a state-of-the-art multifunctional studio powered by Unreal Engine, transforming the way content is produced.
This included:
- A high-tech table with animation-triggering capabilities.
- A sophisticated control room for managing programs and animations.
- A versatile camera crane surrounded by an extensive light and cable array.
- A dynamic digital ceiling that moves in sync with camera operations for enhanced visual effects.
- A massive U-shaped LED wall, making VRT the only studio in Belgium to handle such extensive projects internally.
Result
The introduction of Unreal Engine revolutionized the way VRT produced its key TV programs, advancing Terzake, De Zevende Dag, and De Afspraak into a new era of broadcasting.
The studio now boasts a state-of-the-art setting that allows creative and technological freedom. This has not only set a new industry standard in Belgium, but has also significantly elevated the viewer experience for these flagship programs.
This case study underscores the transformation of VRT’s production capabilities and their step into the future of broadcasting, with a special focus on enhancing the quality and delivery of their renowned TV programs.
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